We all know that colors can affect emotions and user reactions. And some specific color palettes are more trendy than others. The vibrant yellow is a good example. Yellow websites always create a cheerful atmosphere, grabbing viewers’ attention at first sight. If you want to learn how to use yellow effectively for your website, our tips can help. We’ll also provide you with different stand-out examples to get some ideas and inspiration. Let’s get started!
Build Your Yellow Website on Magento Effortlessly
Table of contents
- Basics of the Yellow Color
- 1. What Yellow Means
- 2. How to Use It Effectively
- 3. Why Choose Yellow in Web Design
- Common Combination With Color
- 15+ Best Yellow Websites to Get Inspired
- Wrapping Up
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Basics of the Yellow Color
1. What Yellow Means
The first yellow color appeared during the Stone Age when ancient people used the yellow ochre pigment to paint their caves. The word ‘yellow’ was first used in AD7000. In ancient Egypt, it presented the color of treasures since it was similar to gold. In China, the Emperors also highly prized it as the color of power.
Nowadays, yellow, especially bright yellow, appears quite often. It’s usually related to safety and visibility. People can see it from far distances, so it’s commonly used in traffic signs, neon signs, clothing for construction workers, etc.
Bright yellow is considered a commanding color. Since it’s the color of the sun, people usually associate it with warmth, energy, hope, happiness, and fun. According to psychologists, yellow brings a feeling of encouragement and optimism.However, it’s not a calming hue, so using too much yellow can lead to frustration and aggression. To build a yellow website, make it manageable and combine it smartly with other schemes for a better impression.
2. How to Use It Effectively
Yellow is vivid, and it is suitable to command attention. With this accent color, your website design can deliver energy and cheerfulness. Many famous brands such as Best Buy, McDonald’s, Subway, and IKEA use this color palette for their logos.
However, the color’s intensity makes it easy to overwhelm. Be careful when you use it in large amounts, as it can irritate people’s eyes. Improperly mixing it with other bright colors also can turn the yellow websites into a disaster with distracting colors and a chaotic look. Bright yellow text is also not a good idea since it’s hard to read.
Besides, there’s another critical association with yellow that you need to be aware of. Many people find yellow childish. Say you’re designing a website for a sophisticated luxury product; it’s best to avoid it. Unless, of course, you go for a golden yellow that implies wealth.
Yellow can be a problem for people who are colorblind as well. It means not everybody can see its stand out and benefit from it.
3. Why Choose Yellow in Web Design
Vibrant Color With a Positive Vibe
Color is an essential element in web design that can psychologically impact humans. A yellow website color scheme brings positive energy and raises the mood of your potential customers. They will likely order, book, or sign up for your services when happy.
Versatile Color
Yellow is versatile as it has many usable and visually appealing shades. The bold yellow is helpful for bright and eye-catching designs, while pastel yellow is suitable for muted and subtle themes. You can also combine it with other colors to make a great design. The growing popularity of a black and yellow website shows the effectiveness of the color combos.
Ranges of Applications
Normally, you will see various shades of color applied to different elements or sections in yellow websites, including yellow typography, picture frames, etc. You can set it as the primary color theme for the website or use it to direct user attention to the key features. Flexibility in its usage allows you to create a yellow website design that reflects your brand identity.
Common Combination With Color
You can match yellow with the shades of purple as Vicent Van Gogh did in his paintings; use the classic pair of blue and yellow in the color wheel, and make the color stand out while standing next to pure white and black or soften it by adding gray.
Below is the list of some complementary colors for your choice:
- Blue/ Navy blue
- Purple/ Lavender/ Indigo/ Violet
- Black
- White
- Gray
Besides the popular bright yellow, different hues also can help you have a tremendous yellow website color scheme, including:
- Yellow
- Yellow-green
- Gold
- Freesia
- Pastel yellow
- Amber
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15+ Best Yellow Websites to Get Inspired
1. Immi
Immi is one of the best food websites successfully implementing yellow color. The color creates the feeling of carving, and their product Ramen is what customers need. They also use different typography (one actually looks like noodles) in black color to highlight information and navigate users.
2. Lipton
Lipton creates great harmony of green and yellow, the color of their green tea product, and the yellow logo. Entering the website, you’ll be attracted by the picture of the yellow tea package, yet feeling fresh and soothing to the eyes.
3. Hertz
Another excellent example of a yellow website where yellow is used just enough to direct customers to take the desired action is Hertz. Other natural shades of yellow are also applied, bringing the feeling of freshness, energy, and exploration, which is very suitable for a car hire website.
4. McDonald’s
McDonald’s puts yellow patterns totally prominent on the website in the perfect combination with white and black colors. They’ve successfully offered a yellow call-to-action section, drawing users’ attention and motivating them to click.
5. Kenn & Kitt
Bright yellow super fits pet websites, and Kenn & Kitt is a good example. The whole theme of the page generates a positive and happy feeling of having a pet. They also apply blue and purple, making the site more colorful and lively.
6. Ritual
Ritual is a good showcase of blue and yellow websites. Yellow gives you a positive feeling of a healthy life, and blue engages you with trust.
7. Omsom
If you’re looking for a purple and yellow website for your reference, take a look at Omsom. It’s one of the restaurant websites designed with yellow themes and purple text, striking users’ attention and growing their appetite.
8. Kodak
Kodak matches yellow and black to indicate their tough products, serious business, and entrusted service. Their page shows a high level of professionalism.
9. Scoot
Scoot is one of the yellow websites that can inspire you. Its design brings youngness and energy and encourages people who hold the traveling spirit to travel to enjoy their lives.
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10. Dogs Trust
Unlike the fun and cute Kenn & Kitt creates, Dogs Trusts gives users a rare calmness and shows mature caring. It matches well with their purpose to save the lives of dogs.
11. The AA
The energetic AA website plays around with yellow, black, white, and highlighted red, giving the users a little rush. When clicking on the site, they will likely feel they must act fast to get a good deal.
12. Old El Paso
Old El Paso owns one of the best color palettes for websites when putting different yellows, blues, pinks, and reds together. It does not look messy, yet enhances your taste buds. You can’t help grabbing one of their tortillas.
13. Cheerios
The site softens the vibrant yellow with a soft brown color. It’s such a pleasant and nourishing feeling when visiting the site. Cheerios make it one of the best yellow websites in its simple way.
14. Banky
The classic combination of blue and yellow is implemented smartly on Banky. It creates trust among users and encourages them to take action to use the services.
15. Moscot
Combo of black and yellow offers Moscot a mature, serious, and trustable look. It matches their product: the glasses of fashion and intellectuals.
16. Yellow Telescope
Yellow Telescope stands out among yellow websites using pastel yellow with black and white colors. It brings a little dreamy feeling, like you’re watching the stars in the sky, yet with proper and serious equipment.
17. Mann Filter
Mann Filter shows their design level by combining yellow themes with green highlights, urging people to purchase quickly. It also gives shoppers the feeling that their products are green and clean.
Wrapping Up
Yellow websites are usually eye-catching, energetic, and positive. It brings users feelings of happiness, warmth, and encouragement. You can use the color to create an inviting atmosphere, draw attention, make your site stand out, and ultimately motivate potential customers to take action. However, be wise when applying shades of yellow for different factors or combining them with other colors. Otherwise, you’ll create a website that is hard to follow and bothers the eyes.
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FAQs
What is the best color combination for yellow website? ›
Yellow goes well with black, and it can underline other positive colors, such as pink or blue. Take a look at these yellow color palette websites for some design inspiration.
What color website attracts most? ›According to data by Kissmetrics, colors influence how we interpret what we purchase. If you're looking to attract impulse buyers, look to red, orange, black, and royal blue. Shoppers on a budget, however, will find navy blue and teal hues appealing.
What colors go well with yellow paint? ›Yellow's official complementary colors are blue and purple, but yellow can work well with a range of other shades, including orange, red, white, pink, green, and brown.
What color accents yellow best? ›Leafy green and serene blue are complementary colors to yellow. Yellow sits at the edge of the warm section of the color wheel, and is certainly a comforting shade. But it's closeness to cooler tones means it also has much more of an energising quality to it than its neighbouring colours of red and orange.
What color contradicts yellow? ›In this lesson, we'll be looking at yellow and purple (also known as violet), which are complementary colors. You can think of them as opposites on the color wheel. The only two colors that are directly opposite each other on the wheel are yellow/purple and orange/blue.
What colors are Gen Z websites? ›Gen Zers embrace Gen Z yellow and bright, contrasting colors
According to a Bank of America survey, Gen Z purchasing power will overtake millennials' by 2030. This age group's signature color is Gen Z yellow — a bright, sunny shade of yellow that matches the 2021 Pantone Color of the Year, Illuminating.
Yellow is a particularly vibrant color that is often associated with feelings of joy, warmth, energy, and fun. It can be a great choice for a website design as it can help your brand stand out and create a cheerful, positive atmosphere.
What web color is bright yellow? ›The bright yellow hex code is #FFFF00.
Which colors to avoid in web design? ›- Never Use Pure Black (#000000)
- Red and Green Should Never Be Seen.
- Neon Colors.
- Light Colors on White or Detailed Backgrounds.
- Bright Colors with More Bright Colors.
For instance, blue is the most commonly used color for hyperlinks. Therefore, most people associate the color blue with hyperlinks. They know that if the text on a page is blue, you can probably click on it. The same is true for call-to-action buttons.
What color grabs attention the most? ›
Red is the color of power. It gets people's attention and it holds it, which is why it's the most popular color for marketing. The word SALE is always red, and you'll often find red a common tie color for professionals.
Does grey go with yellow? ›Yes, grey and yellow work well together in a living room as grey can tone down the vibrancy of yellows, and yellows can give cool-toned greys a lift.
Who looks good in yellow? ›The trick is to find a yellow in contrast to the undertone of your skin. For instance, people with red or blue undertones look best in most yellows. People with yellow undertones look good in bright or darker yellows.
What colors compliment mustard yellow? ›If you're looking for specific colour combinations when it comes to mustard yellow, a popular favourite is grey and white furnishings with mustard walls, or grey walls with mustard furnishings. Mustard also goes beautifully with dark blue, warm green and pale pink hues.
What color overpowers yellow? ›As yellow is a lighter color, the darker muted blue and red colors with a muddy color will overpower yellow.
What shade of yellow is calming? ›A bright yellow is very stimulating and might have your mind running a mile a minute. However, a very light, soft pastel yellow feels very soothing. The right shade of yellow can leave you feeling like you're being bathed in warm rays of sunshine. It doesn't get much more relaxing than that!
What colors should never be worn together? ›- Neon and Neon. Neon Cyan and Neon Pink Combination. ...
- Dark and Dark. Burgundy Red and Dark Swamp Combination. ...
- Cool and Warm. Asparagus Green and Burning Sand Combination. ...
- Vibrating Color Combinations.
We mentioned earlier that beige is a mainstay. But if you want a cooler shade to counterbalance yellow, cool beige is a great choice. Cool beige furniture is also especially easy to find. You can easily create a well-balanced living room with cool beige couches and some yellow accent pillows.
Why is Gen Z yellow? ›The Rise of Gen-Z Yellow
“We're in a world that's very noisy, very chaotic, and you have a lot of darkness, a pandemic and civil unrest,” said Sunny Bonnell, co-founder and CEO at branding agency Motto. “That colour is a way to break through that and to actually be able to have a sense of hope and optimism.”
- Sesame Crunch PPG1198-7.
- Copenhagen PPG1137-4.
- Mustang PPG1015-7.
- Magenta PPG1050-7.
- Delicate White PPG1001-1.
- Water Chestnut PPG1078-2.
- Confidence PPG1078-5.
What colors do baby boomers prefer? ›
Baby Boomers are drawn to soothing colors that cool and refresh the spirit: sky blue azures, cleansing blues enhanced with purple tones, and intense, iridescent blues with the slightest tinge of green. Favorite neutrals are chameleon shades that take on the undertones of colors around them.
What is the psychology of yellow branding? ›A yellow logo's meaning
The qualities studied included courage, fear, frugality, fun, quality, reliability, security, speed, and trust. The article “Yellow logos: what the cheerful color says about your brand” reported that yellow was most associated with frugality and fun.
The best color combination to use is black text on a white background. If you must use other colors, make sure they consist of dark text on light backgrounds, and not the other way around. The worst color combinations to use consist of dark text on dark backgrounds.
What is the color psychology of yellow in branding? ›In color psychology, the color meaning for yellow revolves around sunshine. It evokes feelings of happiness, positivity, optimism, and summer but also of deceit and warning. Some brands choose to use a cheerful yellow color as the background or border for their website design.
What color is Ikea yellow HTML? ›The RGB values for MyPerfectColor Match of Ikea Yellow are 255, 205, 0 and the HEX code is #FFCD00.
What are the 3 main colors of the Web? ›RGB Color Models: RGB stands for red, green, and blue. It applies to computers, televisions, and electronics. The RGB model is an additive model, meaning that colors are created through light waves that are added together in particular combinations in order to produce colors.
What colors make cyber yellow? ›- Cyan (0%)
- Magenta (17%)
- Yellow (100%)
Some may even specifically tell you to stick to three colors. According to the 60-30-10 rule, 60% of your website should be one color (your main color), 30% should be a color that complements your main color, and the remaining 10% should be your accent color.
Which colour is most effective for web design when not overused? ›The psychology behind the colour green
It is a neutral tone, not cold like blue or warm like red. That's why green tones communicate security, relaxation and peace. Green is the best choice when we want a web design for science, tourism, medicine, sustainability or environment.
Yellow/Orange = Caution. Red = danger/warning.
What color attracts money? ›
Attracting Money: Decorate in Red, Purple or Green
Think of walking the red carpet or wearing a red power tie," explains Laura. Purple and green are also key colors for attracting prosperity but there's a hitch.
The color red attracts attention in an emotional context.
What color is the most visually appealing? ›By knowing that red and yellow are the most visually attention-grabbing colors, you might design a better billboard. Knowing that blue signifies knowledge may help decide the color of a library's logo.
What color makes people spend money? ›AmericanExpress, Blue Cross, Boeing, and PayPal use blue. If this sounds like you, consider the color blue to attract customers. Accent it with yellow to establish trust with a lighter side (like WalMart does).
What color makes people like you? ›#1 Color Psychology and Attraction
Either way, the color red gets your attention. A study shows that men or women are attracted to each other by the color red, but for different reasons.
Yellow: combines with blue, lilac, cyan, violet, grey & black. Green: combines with orange, yellow, brown, grey, cream & black. Electric colours: combine with golden-yellow, brown, light brown, grey & silver.
What colors go with yellow marketing? ›One of the most useful, for design, is by warm (yellow, orange, red) and cool (blue, green, purple). Furthermore, certain colors complement each other (like purple and yellow) while other colors clash (like red and orange).
What is the best color combination for a construction website? ›General Construction
The best colors for a construction company logo include blue, green, red, black and brown. These colors are ideal as they invoke qualities like reliability, strength, cost efficiency, trustworthiness, and durability.
Yellow is a particularly vibrant color that is often associated with feelings of joy, warmth, energy, and fun. It can be a great choice for a website design as it can help your brand stand out and create a cheerful, positive atmosphere.
Why do graphic designers use yellow? ›Color Theory In Graphic Design: Yellow
It's commonly associated with happiness and sunshine. However, it can also be used to convey a warning or caution as it's commonly used in construction sighs. Use yellow when you want a bright pop of happy energy or to draw immediate attention to an area.
What does yellow symbolize in graphic design? ›
Inspire positivity and happiness.
The color of sunshine, yellow brings about positive feelings. Joy, happiness, and hope are all within yellow's domain. It can boost confidence, curiosity, and even improve learning.
- Red. Red is a highly popular color in marketing because it's bold, captures attention and can evoke powerful psychological responses. ...
- Green. Green can evoke feelings of harmony, health, loyalty and safety, making people feel welcome and secure. ...
- Blue. ...
- Pink. ...
- Purple. ...
- Yellow. ...
- Gold. ...
- Orange.
Red is the color of power. It gets people's attention and it holds it, which is why it's the most popular color for marketing. The word SALE is always red, and you'll often find red a common tie color for professionals. When you want to be viewed as trustworthy and cool, blue is the color for you.